Sustainable food system

Sustainable
food system

Who we are

FOOD
TURES

The Day of Week food journey was started in Norway 2020, by two generations, a family of four, in close collaboration with local farmers, chefs, partners and involvement of consumers.

We develop a sustainable food system that connects professional kitchens with local producers in a digital ecosystem with data- driven market services that stimulate competitive growth for both parties.

Now we have a great Foodtures team with cutting-edge expertise creating a sustainable food system to make locally produced food a preferred choice.

The Day of Week
origin story

Day of Week origins

In the Summer 2021 we travelled from farm to farm in Norway to understand their pain and needs.

Since then we have traveled in the Nordic and to several countries and verified the need and Day of Week food system.

Day of Week mission

Our vision is Taste of tomorrow with a glocal mission to transform food into local, stimulating sustainable food consumption and production creating local values and make healthy food available to more people.

We crafts the value of local food with data and technology and build a scalable ecosystem to connect hotel and restaurants with local farmers and position local food in the lifestyle market.

Founders

Siv Kristiansen

CEO & Founder – Siv Kristiansen

Food Ambassador Agder

Norway 2024

25 years experience. Brand, marketing, category, product development, sales and management. Technology, information and payment services, retail and food.

Øystein Chr. Løken

CSO & Founder- Øystein Chr. Løken

25 years of experience IT, technology, business development, project, consulting and management.

Our foodtures values

CREATORS.

Entrepreneurs transforming food to local with impact.

FOOD LOVERS.

Unites people through food.

LOCAL HEARTS.

Local is at the heart of everything we do.

EXPLORERS.

On a food journey for taste of tomorrow.

Transforming food of tomorrow with new business model, new use of data and technology and market involvement.

Day of Week's sustainability goals are to stimulate sustainable production and consumption, contribute to better public health and contribute to food system change.

Sustainable Development Goal 3: Good Health and Well-beingSustainable Development Goal 12: Responsible Consumption and ProductionSustainable Development Goal 13: Climate Action